You’ve set your alarm in advance and registered for plenty of email reminders but when the time comes, you’re just a fewwww seconds too late to finally get your hands on a pair of Adidas Samba ...

As Adidas aims to build on hot demand for its three-striped white and black Samba and multi-coloured Gazelle sneakers, it's also taking steps to prevent the shoes from becoming victims of their own ...

Adidas’ Samba and Gazelle sneakers might look like they’re from another decade, but they’re the hottest shoes on sale right now. The German sportswear company said that sales of the retro ...

Following the social media outcry from a large group of Adidas fans, Sunak issued a tongue-in-cheek “fulsome” apology to the group who have been dubbed the “Samba community”. The Adidas ...

Adidas' strong first-quarter results were helped by growth across all regions, excluding North America, where inventory ...

This week, the Adidas Samba—already the defining sneaker of our age—added a new fan. A fan in a very lofty position. On Thursday, British Prime Minister Rishi Sunak appeared in an interview at ...

The Samba hasn't really changed all that much over the past 75 years. But with the upcoming Dingyun Zhang x Adidas Samba ‘Core Black’ collab, the classic trainer ...

She wore a track jacket, and leggings, and topped off her look with sunglasses and celeb-loved Adidas Samba sneakers. Her look is perfect for running weekend errands or going back and forth to a w ...

Rishi Sunak caused uproar among the fashion pack this month when he wore his Adidas Samba trainers. Once favoured on the front row and by British Vogue’s fashion editor, Chioma Nnadi ...

Rishi Sunak has issued a 'fulsome apology' to Adidas Samba fans after after being ridiculed for 'ruining' their credibility with his latest footwear fashion faux pas. The Prime Minister ...

The greatest insult I could ever bestow upon a new clothes release is “I reckon I could have come up with that”, and when I ...

In an Instagram video from Downing Street, the current prime minister Rishi Sunak was seen padding around his office in a pair of Adidas Sambas ... even if the Samba is likely at the end of ...