Newcastle's partnership with the sportswear giant is being viewed as a chance to press reset on a retail operation lagging ...

Hitting double figures: does version 10 of this 5k and 10k race day shoe from adidas tick all the right boxes?

As official provider of Team GB and Paralympics GB, Adidas has unveiled the kit that the athletes will wear at the upcoming ...

Farage took a swipe at Nike after they came under fire for the design of English national team's new kit. Nike’s take on the ...

But now, the tables have turned once again. Sunday’s London Marathon proved a momentous victory for Adidas. Not only did the ...

Adidas AG is Samba-ing all the way to the top. The popularity of its retro sneakers, as well as its Gazelle, Campus and ...

Our quickfire analysis of the brand, marketing and media stories that might just crop up in your meetings and conversations ...

I'm going to wear something I can actually kick a ball with.' ...

British athletes including Tom Daley, Bianca Cook, Jazmin Sawyers, Livvy Breen and Charlotte Worthington modelled the new ...

Team GB and Adidas have revealed the UK's kits for the 2024 Olympics and Paralympics. The kits come in the Union Jack blue, ...

Just Style's round-up of this week's news in numbers looks at the latest update from Adidas, Asos and Superdry ...

Adidas attributed its "better-than-expected" Q1 2024 prelim results to the revenue generated by its latest Yeezy drop.