Unfortunately, many beer enthusiasts have found out the hard way that their favorite malt beverage does, in fact ... percentages — like beer — freeze at higher temperatures than spirits like whiskey ...

Sweden’s pride and joy helped make vodka cool again in a global advertising campaign that ran through much of the ‘80s and ‘90s. As for the liquid itself—it’s also a winner, distilled ...

Pernod, whose brands include Absolut vodka and Chivas Regal, has not been able to sell its products in Delhi for six months after its licence was rejected due to an investigation into allegations ...

Absolut Vodka, a Pernod Ricard company, is returning to Coachella with both virtual and on-site activations, per information shared with Marketing Dive and a press release. The multifaceted marketing ...

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To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

Contrary to popular belief, frozen salmon is just as good as its fresh counterpart. According to the University of Alaska Fairbanks, not only does freezing inhibit bacterial growth and prevent ...

Any enjoyer of spirits is sure to be familiar with classic liquors like vodka, gin, tequila ... which involved freezing the ...

No one likes the taste of freezer burn after all. The first step in freezing bread is to remember that air is the enemy. That's why you need to wrap up your banana bread twice before storing it in ...