Miller Lite is tapping into a whole keg of nostalgia in a new campaign reintroducing an early brand message, while fully leaning into the throwback by channeling a bygone era. When Miller ...

Seth Fried Television commercials for Miller Lite beer, pitting opinions of celebrities on why it is so great, either because it "Tastes Great" or because it is "Less Filling" than regular (full ...

Miller Lite recently brought back one of its most famous ad campaigns. The “Great Taste, Less Filling” ad sparked a debate in 1975 in which various sports stars argued over what is the best ...

Opinions expressed by Forbes Contributors are their own. I cover the indulgence of all things distilled, fermented and brewed. So, in honor of Women’s History Month, they’ve committed to not ...

As a brand synonymous with the on-premise experience and supportive on its personnel, Miller Lite was looking to create excitement around the return to bars and to remind people just how much they ...

To celebrate National Beer Day, Miller Lite is selling beer drops that will help make any light beer taste more like Miller Lite. To celebrate National Beer Day on April 7, Miller Lite is selling ...

Jason Licht and team focuses on keeping the core of QB Baker Mayfield, WR Mike Evans and more in Tampa Bay. Catch the first episode of In the Current 2024 on April 16 at 7 p.m. Tampa Bay ...

Luke Combs and Miller Lite have announced a concert tour collaboration together, renewing Combs' partnership for another North American tour with the beer by his side. The two have collaborated on ...

The Buccaneers are still scouting this year's quarterback draft class despite locking in Baker Mayfield as their starter long-term, and they also could pay more attention to prospects with return ...

In the 1970s and '80s, Miller Lite launched an iconic run of commercials that proclaimed that the beer "tastes great, and it's less filling!" They featured famous, often retired athletes and actors.