"In Q1, we saw strong traction from the introduction of a pause ads pilot on connected TVs, a new non-interruptive ad format ...

If you already hate ads on YouTube, then you’re going to have a bad time with Pause Ads. During its earnings calls on ...

Google says pause ads on YouTube are getting a very positive reaction from advertisers. The company could roll them out ...

Google will soon launch ads that will play when you pause a YouTube video in a bid to boost ad revenues. Read the details of ...

YouTube is trialling ads that play while users are not watching videos, an executive has said. Those trials have yielded ...

Don't let budget constraints, past failures or lack of know-how stop you from taking advantage of YouTube video advertising.

Recently, there has been a growing chorus of complaints from YouTube users regarding the abundance of ads on the platform.

YouTube adverts are far less valuable than traditional TV, broadcasters have claimed, as they battle to win over brands after ...

Display ads that appear when you pause a video are about as unintrusive as it gets. You might not like them, but don't throw ...

Recently, YouTube stated that it would strengthen its enforcement against apps that help users circumvent ads, circling us ...

Google and YouTube parent Alphabet saw revenue jump on strong ad growth and announced its first ever dividend of 20 cents a ...

YouTube adverts are far less valuable than traditional TV, broadcasters have claimed, as they battle to win over brands after a deep slump in advertising. A new study of almost £2bn in marketing ...