These older content creators, many with followings in the millions, have partnered with brands such as Amazon, Hyundai and ...

As a female creative in advertising, I have been competing against questionably talented creative thinkers that tech bros ...

Are you a print subscriber? Activate your account. By Brian Bonilla - 10 min 59 sec ago By Adrianne Pasquarelli - 35 min 8 ...

New York City mainstays such as Via Carota and Carbone invest in direct-to-consumer product lines to boost national brand ...

These winners and finalists were chosen by a judging panel of Ad Age editors and TikTok executives. Below are this year’s ...

Michelob Ultra is making good on part of its 2021 pledge to put $100 million towards women’s sports through a new ad and ...

The agency has undergone at least five rounds of layoffs in the last three years and several executives who spoke to Ad Age ...

Starting in 2024, the race will be referred to as “The Boston Marathon presented by Bank of America,” the Boston Athletic ...

Are you a print subscriber? Activate your account. By Garett Sloane - 46 min 25 sec ago By Jon Springer - 1 hour 16 min ago By Brian Bonilla - 1 hour 46 min ago By Adrianne Pasquarelli - 2 hours 10 ...

When designing ad campaigns that include aspects of information collection, advertisers should take heed. There is an increasing fear that marketers, in their zeal to cut through the noise and reach ...

Heineken imagines if its Heineken Silver variant was “a riveting Viking saga.” And FanDuel hypes its “no sweat first bet” ...

Creators have become increasingly more hands-on in their work for brands, and now some, especially those in the gaming space, ...